Educating and inspiring sharing my love of beauty.

LAURA DALE

BEAUTY INDUSTRY EXPERT

This is me

Hi, I’m Laura Dale
A Global Brand Education Leader and Beauty Industry Expert with over 20 years of experience in professional haircare, skincare, and luxury beauty.

I’ve led education strategies for major beauty brands, created stylist training programs, and developed engaging content that brings products to life both in store and online. I specialize in building product knowledge tools and training materials that clearly communicate what makes each product unique, making it easy for both stylists and consumers to feel confident recommending and choosing the right solutions for their hair and skin.

Whether I’m supporting pro teams in the field or creating digital content for product launches, my passion is helping brands shine through education and sales. I love sharing expert tips, product insights, and my lifelong love for all things beauty.

Global Brand Educator Sales & Training Strategist Licensed Cosmetologist Marketing& Education Specialist Beauty Industry Expert Sales & Education Trainer Training & Content Strategist

I create education and marketing strategies that make beauty brands shine.

Resume

Brands and Clients

I’ve had the privilege of working with top beauty brands across professional, distribution, retail, and direct-to-consumer channels bringing education, strategy, and storytelling to every touchpoint.

Press and publications

Press and Publications

As an experienced Beauty Editor, I've had the privilege of writing for a variety of publications, covering topics from haircare and skin care tips, to hair styling tools and top products for specific hair types and hair concerns.

Press and Publications

Training and Product Education

I’ve created, scripted, and directed a wide range of training content for beauty brands including how-to-use videos, styling tutorials, product knowledge, and train-the-trainer education. I’ve also had the pleasure of serving as an on-camera beauty expert, presenting education, product demos, and pro tips directly to both consumers and professionals.